How to Create a "S.M.A.R.T" 1-Page
Social Media Plan

(Normally $5,000 For Live Event)

Now Limited Time Only $249

You'll leave with a 1-Page S.M.A.R.T. Social Media Plan that includes...

  • Targeting: 101/2: Basic and advanced principles of targeting. We'll discuss "life-time-value", profitability, and your ideal customer's unique motivations (fears, desires, goals) to better craft messaging and offers.
  • ​​Goal Setting 101/2: We apply the S.M.A.R.T. goal-setting framework to help each student set specific, measurable goals around traffic, lead and/or customer acquisition. For many, this is the first setting specific, measurable and realistic goals.
  • Budgeting 101/2: Prerequisite that each student has a general understanding of the LTV (life-time-value) of their ideal customer as well as product/service profitability. While it is helpful, it is not required. Budgets will be established based both customer acquisition goals and profitability of ideal customers. Only basic math skills required.
  • ​Messaging 101/2: Basic and advanced principles of messaging. Using methodology popularized by both Russel Brunson and Dr. Robert Cialdini, each student will craft an irresistible message for their ideal customers.
  • The Authority Framework: Advanced messaging strategy ideal for professional services, B2B and/or individuals building their personal brand. This framework assists professionals and businesses to establish pre-eminence in their niche, while driving sales.
  • Paid Advertising 101: You'll learn best practices related to Facebook, Instagram, LinkedIn & TikTok targeting, re-targeting tools.
  • Organic Advertising 101: You'll learn several free strategies to advertise your business with little-known, free social media tools available to you right now. Additionally, we'll share case studies how other businesses are using them right now.
  • ​Measurement 101/2: You'll walk away with your very own "Tracking Sheet" in order to measure (and optimize) your efforts going forward. We'll teach you how to use it. (Hint: It's easier than you think, taking about 10 minutes a week once it's set up).
  • ​FREE Bonus #1: Each student will receive an exclusive 90% off code to gain access to an on-demand Social Media Course + Coaching Program.
  • FREE Bonus #2: Each student will receive a complementary FACEBOOK, INSTAGRAM and LINKEDIN Training bundle valued at $497. These are recordings of nationally recognized experts where you'll get beginning and advanced training directly from them!

Michael Elliot, Founder Rocket Dog Communications

"I’d highly recommend working with Scott and his team and joining his Social Media training classes."

Hollis Nolan, Founder, Insight SoftMax

"The biggest take-away I got from working with Scott...is the energy. He's helped me 1 on 1, pivot my target customer from "the best of the past" to "the best of the future", which is having transformative effects throughout my entire marketing plan"

Julia Mostovaya, Reliant Parkting

"I just wanted to say thank you for the course! Our calls are very helpful. We didn’t know where to start, but group calls and all those discussions on your FaceBook page helped a lot!"
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You'll leave with a 1-Page S.M.A.R.T. Social Media Plan that includes...

"How To Create a 'S.M.A.R.T.' 1-Page Social Media Plans for Your Businesses (in Less Than An Hour)" gives you the exact steps you need to get clarity on your target, set your goals, establish a budget, nail down your messaging, establish relevant KPIs and finally get everyone on the same page (literally)...so you can execute more and argue less.  

This is the same workshop Scott Empringham charges as much as $5,000 for and now you can get the training for a fraction of the cost.
  • Targeting: 101/2: Basic and advanced principles of targeting. We'll discuss "life-time-value", profitability, and your ideal customer's unique motivations (fears, desires, goals) to better craft messaging and offers.
  • ​​​Goal Setting 101/2: We apply the S.M.A.R.T. goal-setting framework to help each student set specific, measurable goals around traffic, lead and/or customer acquisition. For many, this is the first setting specific, measurable and realistic goals.
  • ​​Budgeting 101/2: Prerequisite that each student has a general understanding of the LTV (life-time-value) of their ideal customer as well as product/service profitability. While it is helpful, it is not required. Budgets will be established based both customer acquisition goals and profitability of ideal customers. Only basic math skills required.
  • ​​Messaging 101/2: Basic and advanced principles of messaging. Using methodology popularized by both Russel Brunson and Dr. Robert Cialdini, each student will craft an irresistible message for their ideal customers.
  • ​​The Authority Framework: Advanced messaging strategy ideal for professional services, B2B and/or individuals building their personal brand. This framework assists professionals and businesses to establish pre-eminence in their niche, while driving sales.
  • ​​Paid Advertising 101: You'll learn best practices related to Facebook, Instagram, LinkedIn & TikTok targeting, re-targeting tools.
  • Organic Advertising 101: You'll learn several free strategies to advertise your business with little-known, free social media tools available to you right now. Additionally, we'll share case studies how other businesses are using them right now.
  • Measurement 101/2: You'll walk away with your very own "Tracking Sheet" in order to measure (and optimize) your efforts going forward. We'll teach you how to use it. (Hint: It's easier than you think, taking about 10 minutes a week once it's set up).
  • FREE Bonus #1: Each student will receive an exclusive 90% off code to gain access to an on-demand Social Media Course + Coaching Program.
  • FREE Bonus #2: Each student will receive a complementary FACEBOOK, INSTAGRAM and LINKEDIN Training bundle valued at $497. These are recordings of nationally recognized experts where you'll get beginning and advanced training directly from them!

Michael Elliot, Founder Rocket Dog Communications

"I’d highly recommend working with Scott and his team and joining his Social Media training classes."

Hollis Nolan, Founder, Insight SoftMax

"The biggest take-away I got from working with Scott...is the energy. He's helped me 1 on 1, pivot my target customer from "the best of the past" to "the best of the future", which is having transformative effects throughout my entire marketing plan"

Julia Mostovaya, Reliant Parkting

"I just wanted to say thank you for the course! Our calls are very helpful. We didn’t know where to start, but group calls and all those discussions on your FaceBook page helped a lot!"

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